In late 2025, the Centers for Medicare & Medicaid Services (CMS) launched the Rural Health Transformation (RHT) Program, a landmark $50 billion initiative to strengthen and modernize healthcare in rural communities across all 50 states.
For anyone working in maternal health, this is a watershed moment. The RHT Program's stated goals — expanding access to care, strengthening the rural health workforce, modernizing technology, and supporting innovative models — map directly to the crisis facing rural maternity care today.
96% of maternal-fetal medicine specialists practice in major metropolitan areas, leaving rural communities without access to the subspecialty care that high-risk pregnancies require.
The Rural Maternal Health Crisis
Over the past decade, more than 200 rural hospitals have closed their labor and delivery units. Rural women face significantly higher rates of maternal morbidity and mortality. The RHT Program was designed to break this cycle. But funding alone doesn't solve a workforce shortage. States need partners who can deploy clinical capacity quickly, at scale.
Where Ouma Fits
- Expanding Access to Subspecialty Care: Ouma's teleMFM services bring board-certified MFM specialists into rural facilities. Less than 10% of patients typically require transfer to an in-person MFM provider.
- Strengthening the Rural Workforce: Ouma supplements existing teams with nights-and-weekends coverage, reducing burnout and improving physician retention.
- Modernizing Technology: Ouma works within existing EHR systems and requires no additional equipment.
- Supporting Innovative Models: From HEDIS compliance programs to gestational carrier screening, Ouma has a track record of innovative care delivery.
A Proven Track Record
Licensed to practice in all 50 states and Medicaid-enrolled in 18 states, Ouma is already embedded in the communities that the RHT Program aims to serve.
- 46% of prenatal visits led to PPC1 HEDIS compliance
- 80% of postpartum visits led to PPC2 HEDIS compliance
- 32% of patients screened positive for mood disorders and received appropriate follow-up
The Time to Act Is Now
If you're a state health agency, Medicaid program, healthcare system, or FQHC exploring how to deploy RHT funding for maternal health, reach out to our team.